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Small Business & Entrepreneurship |
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So You Want to Start a Nursery
written by Tony Avent
Studio : Timber Press, Incorporated
by Timber Press, Incorporated
Publisher : Timber Press, Incorporated
Released : 2003-07-01
Availability : Usually ships in 1-2 business days
Number of Items : 1
EAN : 9780881925845
Avg. Customer Rating: (based on 14 reviews)
List Price : $24.95
Our Price : $15.22
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Product Description |
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When Tony Avent announced that he was quitting his job to build a specialty nursery, his former horticulture professor begged his student to reconsider, telling him he couldn't possibly make a profit "without doing something illegal." More than ten years and 20 nursery catalogs later, Avent owns a thriving national business with nearly 30 employees --- and is the winner of the American Horticultural Society's Commercial Award. He wrote You Want to Start a Nursery to debunk myths about the ornamental-plants nursery business and what it takes to succeed, whether you're a backyard hobbyist or a wholesale grower. (And he still has a clean arrest record.) Assuming that the reader has some basic knowledge about how plants are grown, Avent avoids excessive detail about soil mixes and greenhouse pests in this comprehensive overview --- he directs readers to other easily accessible sources of information on such practical matters. Instead, he focuses on the business and planning concerns of the nursery owner --- from considering whether to consult a lawyer about a partnership to whether to build your own greenhouses. While recounting humorous stories of his baptism by fire as a beginning nurseryman, Avent also provides a primer on the nursery industry as a whole, with discussions of the merits and disadvantages of retail, wholesale, mail-order, and liner operations, to name just a few. Readers of this book will obtain the tools they need to make a business plan of their own. Avent's approach to the nursery business is witty, wise, and decidedly irreverent. Far from being a dry recitation on business practices, So You Want to Start a Nursery underlines the "people" part of the nursery trade. This book will be a must-read for horticulture students, industry insiders, and advanced gardeners who dream of turning their passion for plants into a job they love. |
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Great Book! |
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I recommend reading this book if you are interested in starting a nursery or just curious about the subject. |
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So You Want to Start a Nursery |
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Tony started a nursery from scratch, so he knows his stuff. Well written. Could be used as a text. |
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So you want to start a nursery |
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This is an excellent book on a subject that, admittedly, is not something a lot of people are involved in. It is especially nice to see a book that is readable and informative on a topic that is hard to find covered in a regular bookstore. I would highly recommend it for anyone contemplating a business involving plants. |
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Fabulous book |
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I was engrossed when I first picked the book up and have been reading it every night since. Lots of great information and no nonsense advice. Real world information and a must have for anyone thinking about starting a nursery. |
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The otherside of the Nursery |
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This book is not your typical "grower" book. It has little to do with actually growing, this is a business book. If provides you with details of the actual running of a nursery business that you probably have never thought of. If you are looking at starting a greenhouse/nursery/veggie stand etc this book would be a wise investment. |
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